Program Learning Outcomes (PLOs BS) Assessment Rubric for Bachelor of Arts in Business Administration


PLO 1: Demonstrate knowledge in the principle areas of general business and specific areas of concentration, which include: international business, management, entrepreneurship, and management information business.

Score of 4: Clearly identifies and summarizes the main principles of general business and specific areas of concentration, which include: international business, management, entrepreneurship, and management information business.
Score of 3: Successfully identifies and summarizes the main principles of general business, but fails to demonstrate knowledge and understanding in one of the following areas: international business, management, entrepreneurship, and management information business.
Score of 2: Successfully identifies the main principles, but fails to summarize or explain them clearly or sufficiently.
PLO 4: Demonstrate the ability to use analytical skills to understand business problems and make well-informed decisions.
Score of 1: Fails to identify or summarize the main principles.

PLO 2: Determine the information needed to evaluate a business problem. Apply critical thinking and reasoning skills to recognize credibility and accuracy.

Score of 4: Able to make collect and analyze proper information needed to solve a business problem. Develops and defends an informed position integrating values, sciences and technology.
Score of 3: Able to make collect and analyze proper information needed to solve a business problem, but fails to develop or defends an informed position integrating values, sciences and technology.
Score of 2: Collects proper information but struggles with the analysis.
Score of 1: Fails to collect and analyze proper information needed to solve a business problem.

PLO 3: Demonstrate the ability to communicate with others using written and oral communication tools.

Score of 4: Consistently does all or almost all of the following: Accurately interprets evidence, statements, graphics, questions, etc. Identifies the salient arguments (reasons and claims) pro and con. Thoughtfully analyzes and evaluates major alternative points of view. Draws warranted, judicious, non-fallacious conclusions. Justifies key results and procedures, explains assumptions and reasons. Fair-mindedly follows where evidence and reasons lead. 
Score of 3: Does most or many of the following: Accurately interprets evidence, statements, graphics, questions, etc. Identifies relevant arguments (reasons and claims) pro and con. Offers analyses and evaluations of obvious alternative points of view. Draws warranted, non-fallacious conclusions. Justifies some results or procedures, explains reasons. Fair-mindedly follows where evidence and reasons lead. 
Score of 2: Does most or many of the following: Misinterprets evidence, statements, graphics, questions, etc. Fails to identify strong, relevant counter-arguments. Ignores or superficially evaluates obvious alternative points of view. Draws unwarranted or fallacious conclusions. Justifies few results or procedures, seldom explains reasons. Regardless of the evidence or reasons, maintains or defends views based on self-interest or preconceptions.
Score of 1: Consistently does all or almost all of the following: Offers biased interpretations of evidence, statements, graphics, questions, information, or the points of view of others. Fails to identify or hastily dismisses strong, relevant counter-arguments. Ignores or superficially evaluates obvious alternative points of view. Argues using fallacious or irrelevant reasons, and unwarranted claims. Does not justify results or procedures, nor explain reasons. Regardless of the evidence or reasons, maintains or defends views based on self-interest or preconceptions.

PLO 4: Demonstrate the ability to use analytical skills to understand business problems and make well-informed decisions.

Score of 4: Appropriately integrates and applies basic scientific and analytical concepts to understand a business problem and to make well-informed decisions. Demonstrates comprehension of scientific approach; illustrates with examples.
Score of 3: Appropriately integrates and applies basic scientific and analytical concepts to understand a business problem and to make well-informed decisions, but fails to demonstrate comprehension of scientific approach; illustrates with examples.
Score of 2: Successfully understands the problem, but fails to make well-informed decisions.
Score of 1: Unable to use analytical skills to understand the problem and to make well-informed decisions.

PLO 5: Apply and comply with ethical and legal principles and evaluate different ethical perspectives.

Score of 4: Identifies and accurately describes complex ethical dilemmas from life situations and theoretical scenarios. Understands legal principles and able to collect and evaluate different ethical perspectives.
Score of 3: Able to identify and accurately describe ethical dilemmas, but is unable to recognize legal principles or evaluate different ethical perspectives.
Score of 2: Successfully understands the ethical problem, but fails to make well-informed decisions.
Score of 1: Unable to use analytical skills to understand the ethical and legal principles or to collect and evaluate different ethical perspectives.